Taofiq Olasunkanmi Yusuff

ORCID, self-asserted

ORCID 0000-0003-0958-4367

Publications

Citations

h-index

Computed over the works the graph holds, so it is a floor rather than a career figure.

i10-index

Publications

8 works in the graph, newest first.

Impact of Global System for Mobile Communication (GSM) on the Development of Small-Scale Enterprises in Nigeria
2025Path of ScienceJournalOpen access1 citations10.22178/pos.113-12
Information as a Tool for Organisational Development: a Case Study of MTN Lagos, Nigeria
2025Path of ScienceJournalOpen access0 citations10.22178/pos.114-2
The effect of advertising on sales turnover: A Case Study of MTN Nigeria
2025World Journal of Advanced Research and ReviewsJournalOpen accessCorresponding0 citations10.30574/wjarr.2025.26.3.2293
Celebrity endorsement and brand marketing performance in Nigeria using Globacom as a case study
2025World Journal of Advanced Research and ReviewsJournalOpen accessFirst authorCorresponding0 citations10.30574/wjarr.2025.27.1.2814
Celebrity endorsement and brand marketing performance in Nigeria using Globacom as a case study
2025World Journal of Advanced Research and ReviewsJournalOpen accessFirst author0 citations10.5281/zenodo.17606554
Celebrity endorsement and brand marketing performance in Nigeria using Globacom as a case study
2025World Journal of Advanced Research and ReviewsJournalOpen accessFirst author0 citations10.5281/zenodo.17606557
Board of Directors Characteristics and Financial Reporting Quality of Selected Listed Manufacturing Firms in Nigeria
2024Path of ScienceJournalOpen access1 citations10.22178/pos.112-11
Performance Evaluation and Staff Allocation in Organisation in Southwest Nigeria
2024Path of ScienceJournalOpen access0 citations10.22178/pos.111-5