Nwankwere Idowu

ORCID, self-asserted

ORCID 0000-0001-8958-4767

Publications

Citations

h-index

Computed over the works the graph holds, so it is a floor rather than a career figure.

i10-index

Publications

12 works in the graph, newest first.

Customer purchase decisions of clothing amongst students in Nigerian private universities: The effect of digital advertising
2024Innovative MarketingJournalOpen accessSenior author2 citations10.21511/im.20(3).2024.17
Career Management and Employee Performance of Selected Insurance Firms in Lagos State, Nigeria
2024Revista de Gestão Social e AmbientalJournalOpen access1 citations10.24857/rgsa.v18n3-164
Competitive positioning and market share of selected insurance companies: case of Nigeria
2024Insurance Markets and CompaniesJournalOpen accessSenior author0 citations10.21511/ins.15(1).2024.06
Competitive Positioning and Service Quality of Selected Insurance Companies in Lagos State, Nigeria
2024International Journal of Strategic Research in Education Technology and HumanitiesJournalOpen accessSenior author0 citations10.48028/iiprds/ijsreth.v12.i1.06
Corporate Social Responsibility Dimensions and Societal Loyalty of Selected Upstream Oil and Gas Companies in Nigeria
2024International Journal of Entrepreneurial Development Education and Science ResearchJournalOpen access0 citations10.48028/iiprds/ijedesr.v8.i1.13
nternal Organisational Factors and Access to Finance of Small and Medium Enterprises in Lagos State, Nigeria
2024International Journal of Operational Research in Management Social Sciences and EducationJournalOpen accessSenior author0 citations10.48028/iiprds/ijormsse.v10.i1.05
Celebrity Expertise and Congruence on Consumer Purchase Intentions: Evidence by Nigerian Mobile Telecommunication Companies
2023International Journal of Professional Business ReviewJournalOpen access2 citations10.26668/businessreview/2023.v8i12.3780
Strategic Flexibility and Employee Productivity of Quoted Pharmaceutical Companies in Nigeria
2023The International Journal of Business & ManagementJournalOpen access1 citations10.24940/theijbm/2023/v11/i5/bm2305-015
Entrepreneurial Ecosystem and Sales Growth of Selected Manufacturing Small and Medium Enterprises in South-West, Nigeria
2023Zenodo (CERN European Organization for Nuclear Research)JournalOpen access0 citations10.5281/zenodo.8009883
Entrepreneurial Ecosystem and Sales Growth of Selected Manufacturing Small and Medium Enterprises in South-West, Nigeria
2023Journal of Economics Finance and Management StudiesJournalOpen access0 citations10.47191/jefms/v6-i6-08
The moderating effect of marketing competence on the relationship between strategic flexibility organizational performances of quoted pharmaceutical companies in Nigeria
2023International Journal of Research in Finance and ManagementJournalOpen access0 citations10.33545/26175754.2023.v6.i1d.225
STRATEGIC CUSTOMER RELATIONSHIP MANAGEMENT AND SUSTAINABLE COMPETITIVE ADVANTAGE OF SMALL AND MEDIUM-SIZED ENTERPRISES IN OGUN STATE, NIGERIA
2022Strategic Journal of Business & Change ManagementJournalOpen accessSenior author0 citations10.61426/sjbcm.v9i2.2309