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Sankore

Named after the University of Sankore in Timbuktu — one of the world’s oldest centres of learning. Every figure here is computed from work-level records in our own graph, never copied from a source’s summary count.

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ORCID — researcher identity
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Coverage is partial and says so. A country appears with its research output only once its works have been swept; until then the portal shows whatever the graph happens to hold for it and labels it as exactly that.

Matilda Adams · Sankore

University of Ghana

Matilda Adams

ORCID, self-asserted

ORCID 0000-0001-7010-8998

This profile carries an ORCID the researcher published on their own record — the strongest evidence available short of a human confirming it.

Publications

6

Citations

31

h-index

3

Computed over the works the graph holds, so it is a floor rather than a career figure.

i10-index

1

Works published 2022 onward have been swept for this country. Figures are complete within that window, to the extent the open indexes are.

Affiliations

Every institution this scholar has appeared with on a work, by how many.

University of Ghana6 works
Methodist University College Ghana1 works

Publications

6 works in the graph, newest first.

Sustainable Consumption: The Role of Behavioral Change Strategies
2026Palgrave studies of marketing in emerging economiesBook ChapterCorresponding0 citations10.1007/978-3-032-27134-1_5
Sustainable digital marketing practices and consumer brand engagement – a brand reputation mediation investigation
2025Journal of Strategic MarketingJournalSenior author15 citations10.1080/0965254x.2025.2453690
Exploring upstream, midstream and downstream measures for wildlife conservation in Ghana: an integrative social marketing approach
2025Journal of Social MarketingJournal2 citations10.1108/jsocm-09-2024-0211
The effect of green perceived values on urban homeowners’ greening intention: the mediating role of green attitude
2024Marketing Intelligence & PlanningJournalFirst author7 citations10.1108/mip-07-2023-0316
Patient engagement and customer loyalty: the role of value co-creation in healthcare service delivery

2024International Journal of Services and Operations ManagementJournal1 citations10.1504/ijsom.2024.139247

Understanding flooding events in Ghana: a social marketing and self-determination theory perspective

2022Journal of Social MarketingJournal6 citations10.1108/jsocm-03-2021-0049