Imoh C. UFORD

ORCID, self-asserted

ORCID 0000-0003-4618-0345

Publications

Citations

h-index

Computed over the works the graph holds, so it is a floor rather than a career figure.

i10-index

Publications

18 works in the graph, newest first.

BIODEGRADABLE PACKAGING AND CONSUMER BUYING BEHAVIOUR OF FAST-MOVING CONSUMER GOODS IN AKWA IBOM STATE, NIGERIA
2026International Journal of Economics Business and Social Science ResearchJournalOpen access0 citations10.37602/ijebssr.2025.4106
Competitive Marketing Tools and Customer Patronage of Fintech Companies in Uyo Metropolis, Nigeria: Optimizing AI Opportunities
2026British Journal of Marketing StudiesJournalOpen accessFirst authorCorresponding0 citations10.37745/bjms.2013/vol14n11727
ELECTRONIC MARKETING TOOLS AND MARKETING PERFORMANCE OF FIRST BANK PLC IN UYO METROPOLIS
2026Zenodo (CERN European Organization for Nuclear Research)JournalOpen accessSenior author0 citations10.5281/zenodo.18622612
ELECTRONIC MARKETING TOOLS AND MARKETING PERFORMANCE OF FIRST BANK PLC IN UYO METROPOLIS
2026Zenodo (CERN European Organization for Nuclear Research)JournalOpen accessSenior author0 citations10.5281/zenodo.18622611
Navigating Market Access Challenges in Community-Based Pharmacy Business within Uyo Metropolis
2026Journal of Economics Innovative Management and EntrepreneurshipJournalOpen accessFirst authorCorresponding0 citations10.59652/j93j9c76
Church Marketing Strategies and Membership Growth of Selected Pentecostal Churches in Akwa Ibom State, Nigeria
2026International Journal of Modern Science and Research TechnologyJournalOpen access0 citations10.67317/ijmsrt26aug107
Managing Academic Research Output through ResearchGate: Evidence from Federal Universities in South-South Nigeria
2025Journal of Economics Innovative Management and EntrepreneurshipJournalOpen accessSenior author1 citations10.59652/jeime.v3i3.604
Eco-awareness and Consumer Buying Behaviour of Fast-Moving Consumer Goods in Akwa Ibom State
2025AKSU Journal of Management SciencesJournalOpen access0 citations10.61090/aksujomas.10413
Social Media Marketing and Customer Patronage of Small and Medium Scale Enterprises in Uyo Metropolis, Akwa Ibom State
2025AKSU Journal of Management SciencesJournalOpen access0 citations10.61090/aksujomas.2025.10213
Ambient Factors and Consumer Purchase Decision of Fast Food Stores in Akwa Ibom State, Nigeria.
2025AKSU Journal of Management SciencesJournalOpen access0 citations10.61090/aksujomas.2025.10212
Celebrity Characteristics and Customer Patronage of Betking Nigeriain Akwa Ibom State
2025AKSU Journal of Management SciencesJournalOpen accessSenior author0 citations10.61090/aksujomas.2025.10215
Product Branding and Customer Patronage of Champion Breweries Plc’s Products, Uyo, Akwa Ibom State, Nigeria
2024AKSU Journal of Administration and Corporate GovernanceJournalOpen accessSenior author0 citations10.61090/aksujacog.2024.030
Brand Image and Customers’ Patronage of UNIUYO Table Water in Uyo Metropolis, Nigeria
2024Direct Research Journal of Management and Strategic StudiesJournalOpen access0 citations10.26765/drjmss1172438640
AIRLINE SERVICE RECOVERY STRATEGIES AND PASSENGERS’ SATISFACTION IN NIGERIA
2023International journal of business management and economic reviewJournalOpen access4 citations10.35409/ijbmer.2023.3501
REVIEW OF COVID-19 CRISIS AND TELEWORK: MEASURING THE PERFORMANCE OF BANKS’ MARKETERS IN AKWA IBOM STATE, NIGERIA
2023European Journal of Management and Marketing StudiesJournalOpen accessFirst author2 citations10.46827/ejmms.v8i2.1515
Effectiveness of E-Marketing Platforms and Consumer Buying Behaviour of Akwa Ibom State University Students Towards Selected Online Products
2022AKSU Journal of Management SciencesJournalOpen accessFirst author6 citations10.61090/aksujomas.2022.001
THE COVID-19 CRISIS AND REGULAR TELEWORK: THE EFFECT OF STRESS ON THE NIGERIAN OIL AND GAS EMPLOYEES’ WORK PERCEPTION
2022European Journal of Management and Marketing StudiesJournalOpen accessFirst author3 citations10.46827/ejmms.v7i2.1252
The Post Covid-19 Consumer Buying Behaviour in The Nigerian Banking Industry: Issues, Challenges and Benefits
2022International Journal of Business and Management ReviewJournalOpen accessFirst author0 citations10.37745/ijbmr.2013/vol11n14051