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Sankore

Named after the University of Sankore in Timbuktu — one of the world’s oldest centres of learning. Every figure here is computed from work-level records in our own graph, never copied from a source’s summary count.

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Personal selling and the marketing of industrial products in Nigeria

2023Open Access Research Journal of Multidisciplinary StudiesJournalOpen access

10.53022/oarjms.2023.6.2.0047 Full text0 citations

Authors

3 authors.

Goodness Ujong ObetenFirst authorCorresponding
Edim Eka James
- University of Calabar (NG)
Samuel Etim NdemSenior author
- University of Calabar (NG)

Fields

Assignment is probabilistic — a work belongs to several fields in proportions.

Marketing and Advertising Strategieslevel 3 · 0.98
Consumer Behavior in Brand Consumption and Identificationlevel 3 · 0.97
Customer Service Quality and Loyaltylevel 3 · 0.96

Sources

Several sources describing one work is the point — it means the record rests on more than one authority.

openalexseen September 9, 2026
2023 · Open Access Research Journal of Multidisciplinary Studies · 0 citations
https://openalex.org/W4390171845

Personal selling and the marketing of industrial products in Nigeria · Sankore