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Sankore

Named after the University of Sankore in Timbuktu — one of the world’s oldest centres of learning. Every figure here is computed from work-level records in our own graph, never copied from a source’s summary count.

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Market Orientation, New Product Development, and Organizational Performance in Ghana’s Fashion Industry

2026Palgrave studies of marketing in emerging economiesBook Chapter

10.1007/978-3-032-27126-6_8 Full text0 citations

Authors

3 authors.

Sadick AbubakariFirst author
- University of Ghana (GH)
Robert E. Hinson
- University of Ghana (GH)
Mahmoud Abdulai MahmoudSenior authorCorresponding
- University of Ghana (GH)

Fields

Assignment is probabilistic — a work belongs to several fields in proportions.

Innovation and Knowledge Managementlevel 3 · 0.14
Entrepreneurship Studies and Influenceslevel 3 · 0.07
Innovation and Socioeconomic Developmentlevel 3 · 0.05

Sources

Several sources describing one work is the point — it means the record rests on more than one authority.

openalexseen September 5, 2026
2026 · Palgrave studies of marketing in emerging economies · 0 citations
https://openalex.org/W7169833810

Market Orientation, New Product Development, and Organizational Performance in Ghana’s Fashion Industry · Sankore