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Sankore

Named after the University of Sankore in Timbuktu — one of the world’s oldest centres of learning. Every figure here is computed from work-level records in our own graph, never copied from a source’s summary count.

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Leveraging Corporate Social Responsibility to Strengthen Customer-Based Brand Equity in Ghana’s Hotel Industry · Sankore

Leveraging Corporate Social Responsibility to Strengthen Customer-Based Brand Equity in Ghana’s Hotel Industry

2026Journal of Social Entrepreneurship Theory and PracticeJournalOpen access

10.31098/jsetp.v5i1.3866 Full text0 citations

Authors

5 authors across 4 institutions in 3 countries.

Francis OseiFirst author
- Central University of Technology (ZA)
Boadi Mercy
- University of Skills Training and Entrepreneurial Development (GH)
Collins Kankam-Kwarteng
- Kumasi Technical University (GH)
Samuel Babae Ansong
Owusu AlfredSenior author
- Kumasi Technical University (GH)
as printed: Alfred Owusu

Fields

Assignment is probabilistic — a work belongs to several fields in proportions.

Corporate Social Responsibility Reportinglevel 3 · 0.16
Environmental Sustainability in Businesslevel 3 · 0.16
Consumer Behavior in Brand Consumption and Identificationlevel 3 · 0.09

Sources

Several sources describing one work is the point — it means the record rests on more than one authority.

openalexseen September 8, 2026
2026 · Journal of Social Entrepreneurship Theory and Practice · 0 citations
https://openalex.org/W7139056765