Social media insights for non-luxury fashion SMEs in emerging markets: evidence from young consumers
2023Journal of Fashion Marketing and ManagementJournal
10.1108/jfmm-02-2022-0026Full text16 citations
2023Journal of Fashion Marketing and ManagementJournal
10.1108/jfmm-02-2022-0026Full text16 citations
3 authors across 3 institutions in 2 countries.
as printed: Thomas Anning-Dorson
Assignment is probabilistic — a work belongs to several fields in proportions.
Several sources describing one work is the point — it means the record rests on more than one authority.
2023 · Journal of Fashion Marketing and Management · 16 citations
https://openalex.org/W4318461637