Countries
Institutions
Fields
Rankings
Compare

Search institutions, scholars, countries and publications

Sankore

Named after the University of Sankore in Timbuktu — one of the world’s oldest centres of learning. Every figure here is computed from work-level records in our own graph, never copied from a source’s summary count.

Built from

OpenAlex — works, authorships, subject classification
ROR — institutional identity
ORCID — researcher identity
Crossref — publisher confirmation

Browse

Countries
Institutions
Fields
Rankings
What we cover

Coverage is partial and says so. A country appears with its research output only once its works have been swept; until then the portal shows whatever the graph happens to hold for it and labels it as exactly that.

Public Service Advertising and Celebrity Endorsement in Ghana

2023Palgrave studies of public sector management in AfricaBook Chapter

10.1007/978-3-031-17863-4_2 Full text1 citations

Authors

4 authors across 4 institutions in 2 countries.

Christina Appiah-NimoFirst authorCorresponding
Daniel Ofori
- University of Cape Coast (GH)
Gloria K.Q. Agyapong
- University of Cape Coast (GH)
as printed: Gloria K. Q. Agyapong
Kojo Kakra TwumSenior author
- Presbyterian University, Ghana (GH)

Fields

Assignment is probabilistic — a work belongs to several fields in proportions.

Digital Marketing and Social Medialevel 3 · 0.99
Consumer Behavior in Brand Consumption and Identificationlevel 3 · 0.99
Media Studies and Communicationlevel 3 · 0.97

Sources

Several sources describing one work is the point — it means the record rests on more than one authority.

crossrefseen September 6, 2026
2023 · Palgrave Studies of Public Sector Management in Africa · 1 citations
10.1007/978-3-031-17863-4_2
openalexseen September 5, 2026
2023 · Palgrave studies of public sector management in Africa · 1 citations
https://openalex.org/W4368247538

Public Service Advertising and Celebrity Endorsement in Ghana · Sankore