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Sankore

Named after the University of Sankore in Timbuktu — one of the world’s oldest centres of learning. Every figure here is computed from work-level records in our own graph, never copied from a source’s summary count.

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Coverage is partial and says so. A country appears with its research output only once its works have been swept; until then the portal shows whatever the graph happens to hold for it and labels it as exactly that.

How Does SME Social Media Adoption Drive Marketing Performance? · Sankore

How Does SME Social Media Adoption Drive Marketing Performance?

2023African Journal of Inter/Multidisciplinary StudiesJournalOpen access

10.51415/ajims.v5i1.1174 Full text4 citations

Authors

3 authors across 2 institutions in 2 countries.

Hayford AmegbeFirst author
- Durban University of Technology (ZA)
Nkululeko PraiseGod Zungu
- Durban University of Technology (ZA)
as printed: Nkululeko Zungu
Emmanuel Selase AsamoahSenior author
- University of Professional Studies (GH)
as printed: Emmanuel Asamoah

Fields

Assignment is probabilistic — a work belongs to several fields in proportions.

Digital Marketing and Social Medialevel 3 · 1.00
Technology Adoption and User Behaviourlevel 3 · 0.99
Knowledge Management and Sharinglevel 3 · 0.96

Sources

Several sources describing one work is the point — it means the record rests on more than one authority.

openalexseen September 8, 2026
2023 · African Journal of Inter/Multidisciplinary Studies · 4 citations
https://openalex.org/W4389316454