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Sankore

Named after the University of Sankore in Timbuktu — one of the world’s oldest centres of learning. Every figure here is computed from work-level records in our own graph, never copied from a source’s summary count.

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Coverage is partial and says so. A country appears with its research output only once its works have been swept; until then the portal shows whatever the graph happens to hold for it and labels it as exactly that.

Examining the nexus between self-congruity, brand love and negative consumer behavioural outcomes

2025Cogent Business & ManagementJournalOpen access

10.1080/23311975.2025.2476701 Full text4 citations

Authors

3 authors across 2 institutions in 1 country.

Ofosu AgyekumFirst author
- University of Professional Studies (GH)
Ebenezer Kwame Addae
- University of Professional Studies (GH)
Abraham YeboahSenior authorCorresponding
- Sunyani Technical University (GH)

Fields

Assignment is probabilistic — a work belongs to several fields in proportions.

Consumer Behavior in Brand Consumption and Identificationlevel 3 · 1.00
Digital Marketing and Social Medialevel 3 · 1.00
Customer Service Quality and Loyaltylevel 3 · 0.99

Sources

Several sources describing one work is the point — it means the record rests on more than one authority.

openalexseen September 5, 2026
2025 · Cogent Business & Management · 4 citations
https://openalex.org/W4408472081

Examining the nexus between self-congruity, brand love and negative consumer behavioural outcomes · Sankore