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Sankore

Named after the University of Sankore in Timbuktu — one of the world’s oldest centres of learning. Every figure here is computed from work-level records in our own graph, never copied from a source’s summary count.

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Coverage is partial and says so. A country appears with its research output only once its works have been swept; until then the portal shows whatever the graph happens to hold for it and labels it as exactly that.

The Impact of Digital Marketing on the Performance of Small-Scale Businesses in Nigeria

2026African Journal of Business and Economic DevelopmentJournalOpen access

10.46654/fcsqwy56 Full text0 citations

Authors

5 authors across 3 institutions in 2 countries.

Ajuma Ann DanielFirst author
- Federal University Lokoja (NG)
- Kogi State Polytechnic (NG)
Ibrahim Shaba Yahaya
- Federal University Lokoja (NG)
- Kogi State Polytechnic (NG)
Abdulraheem Muhammed Shaibu
- Federal University Lokoja (NG)
- Kogi State Polytechnic (NG)
Enejoh Timothy Omejeh
- Federal University Lokoja (NG)
- Kogi State Polytechnic (NG)
Queen Esther OmejehSenior author
- Federal University Lokoja (NG)
- Kogi State Polytechnic (NG)

Fields

Assignment is probabilistic — a work belongs to several fields in proportions.

Organizational and Employee Performancelevel 3 · 0.08
Technology Adoption and User Behaviourlevel 3 · 0.06
E-commerce and Technology Innovationslevel 3 · 0.06

Sources

Several sources describing one work is the point — it means the record rests on more than one authority.

openalexseen September 9, 2026
2026 · African Journal of Business and Economic Development · 0 citations
https://openalex.org/W7171158024

The Impact of Digital Marketing on the Performance of Small-Scale Businesses in Nigeria · Sankore