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Sankore

Named after the University of Sankore in Timbuktu — one of the world’s oldest centres of learning. Every figure here is computed from work-level records in our own graph, never copied from a source’s summary count.

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Product Quality and Customer Retention in Selected Fintech Companies in Nigeria

2026British Journal of Marketing StudiesJournalOpen access

10.37745/bjms.2013/vol14n14460 Full text0 citations

Authors

4 authors.

Odinakachukwu EsiaguFirst author
- Nile University of Nigeria (NG)
Saji George
- Nile University of Nigeria (NG)
Habibah Kike Kamaludeen Aiyelabegan
Fatima Enagi UsmanSenior author
- Nile University of Nigeria (NG)

Fields

Assignment is probabilistic — a work belongs to several fields in proportions.

Technology Adoption and User Behaviourlevel 3 · 0.12
FinTech, Crowdfunding, Digital Financelevel 3 · 0.08
Organizational and Employee Performancelevel 3 · 0.04

Sources

Several sources describing one work is the point — it means the record rests on more than one authority.

openalexseen September 9, 2026
2026 · British Journal of Marketing Studies · 0 citations
https://openalex.org/W7127051288

Product Quality and Customer Retention in Selected Fintech Companies in Nigeria · Sankore