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Sankore

Named after the University of Sankore in Timbuktu — one of the world’s oldest centres of learning. Every figure here is computed from work-level records in our own graph, never copied from a source’s summary count.

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Digital Marketing and Consumer Purchase Behaviour in Selected Universities in Abuja, Nigeria

2025NIPES Journal of Science and Technology ResearchJournalOpen access

10.37933/nipes/7.4.2025.si297 Full text0 citations

Authors

4 authors.

Temitope A. AsiyanbolaFirst author
- Landmark University (NG)
as printed: Temitope Asiyanbola
Divinefavour Emmanuel
- Landmark University (NG)
Olatunji Fadeyi
Sunday OguntuaseSenior author

Fields

Assignment is probabilistic — a work belongs to several fields in proportions.

Digital Marketing and Social Medialevel 3 · 0.61
Organizational and Employee Performancelevel 3 · 0.04
Marketing and Advertising Strategieslevel 3 · 0.02

Sources

Several sources describing one work is the point — it means the record rests on more than one authority.

openalexseen September 9, 2026
2025 · NIPES Journal of Science and Technology Research · 0 citations
https://openalex.org/W7125601076

Digital Marketing and Consumer Purchase Behaviour in Selected Universities in Abuja, Nigeria · Sankore