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Sankore

Named after the University of Sankore in Timbuktu — one of the world’s oldest centres of learning. Every figure here is computed from work-level records in our own graph, never copied from a source’s summary count.

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Coverage is partial and says so. A country appears with its research output only once its works have been swept; until then the portal shows whatever the graph happens to hold for it and labels it as exactly that.

Leveraging AI and Big Data for Interactive and Narrative Marketing Strategies in the Digital Age

2025Advances in computational intelligence and robotics book seriesBook Chapter

10.4018/979-8-3373-8142-8.ch006 Full text0 citations

Authors

8 authors across 3 institutions in 2 countries.

Niyati NiyatiFirst author
Niyati NiyatiFirst author
Timilehin Olasoji Olubiyi
- National Open University of Nigeria (NG)
Sanjay Taneja
Manpreet Kaur
Manpreet Kaur
Akshita ChaudharySenior author
Akshita ChaudharySenior author

Fields

Assignment is probabilistic — a work belongs to several fields in proportions.

AI in Service Interactionslevel 3 · 0.26
Big Data and Business Intelligencelevel 3 · 0.15
Digital Marketing and Social Medialevel 3 · 0.05

Sources

Several sources describing one work is the point — it means the record rests on more than one authority.

openalexseen September 9, 2026
2025 · Advances in computational intelligence and robotics book series · 0 citations
https://openalex.org/W7105987672

Leveraging AI and Big Data for Interactive and Narrative Marketing Strategies in the Digital Age · Sankore