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Sankore

Named after the University of Sankore in Timbuktu — one of the world’s oldest centres of learning. Every figure here is computed from work-level records in our own graph, never copied from a source’s summary count.

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THE IMPACT OF PROMOTIONAL STRATEGIES ON CONSUMER PURCHASING BEHAVIOR OF LOTTERY PRODUCTS IN NIGERIA

2025International Journal of Entrepreneurship and Forensic Management ResearchJournalOpen access

10.70382/nijefmr.v10i7.022 Full text0 citations

Authors

2 authors.

M. O. OladejoFirst author
- Ladoke Akintola University of Technology (NG)
as printed: M. O OLADEJO
O. J. AboderinSenior author
- Ladoke Akintola University of Technology (NG)
as printed: O. ABODERIN

Fields

Assignment is probabilistic — a work belongs to several fields in proportions.

Gambling Behavior and Treatmentslevel 3 · 0.26
Consumer Market Behavior and Pricinglevel 3 · 0.04
Business Strategies and Management Researchlevel 3 · 0.04

Sources

Several sources describing one work is the point — it means the record rests on more than one authority.

openalexseen September 9, 2026
2025 · International Journal of Entrepreneurship and Forensic Management Research · 0 citations
https://openalex.org/W4416083173

THE IMPACT OF PROMOTIONAL STRATEGIES ON CONSUMER PURCHASING BEHAVIOR OF LOTTERY PRODUCTS IN NIGERIA · Sankore