The effect of sales Promotion, Coupons and Discounts on Firms’ Performance: The Nigeria Beverage Industry Experience
2025Jurnal Aplikasi Manajemen Ekonomi dan BisnisJournalOpen access
10.51263/jameb.v9i2.251Full text0 citations
2025Jurnal Aplikasi Manajemen Ekonomi dan BisnisJournalOpen access
10.51263/jameb.v9i2.251Full text0 citations
4 authors across 3 institutions in 2 countries.
as printed: Armayau Alhaji Sani
Assignment is probabilistic — a work belongs to several fields in proportions.
Several sources describing one work is the point — it means the record rests on more than one authority.
2025 · Jurnal Aplikasi Manajemen Ekonomi dan Bisnis · 0 citations
https://openalex.org/W4409742520