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Sankore

Named after the University of Sankore in Timbuktu — one of the world’s oldest centres of learning. Every figure here is computed from work-level records in our own graph, never copied from a source’s summary count.

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Coverage is partial and says so. A country appears with its research output only once its works have been swept; until then the portal shows whatever the graph happens to hold for it and labels it as exactly that.

Integrating Marketing and Sales Strategies: Boosting Brand Visibility and Customer Engagement

2025International Journal of Scientific Research in Computer Science Engineering and Information TechnologyJournalOpen access

10.32628/cseit251112174 Full text0 citations

Authors

7 authors across 4 institutions in 2 countries.

Ogechukwu Nwanneka EzechiFirst author
Oluwakemi Famoti
Chikezie Paul-Mikki Ewim
Okiomah Eloho
- University of Ibadan (NG)
Titilayo Priscilia Muyiwa-Ajayi
- Ekiti State University (NG)
Abbey Ngochindo Igwe
Hope Ehiaghe OmokhoaSenior author

Fields

Assignment is probabilistic — a work belongs to several fields in proportions.

Big Data and Business Intelligencelevel 3 · 1.00
Digital Marketing and Social Medialevel 3 · 0.98
Technology Adoption and User Behaviourlevel 3 · 0.98

Sources

Several sources describing one work is the point — it means the record rests on more than one authority.

openalexseen September 9, 2026
2025 · International Journal of Scientific Research in Computer Science Engineering and Information Technology · 0 citations
https://openalex.org/W4407267023

Integrating Marketing and Sales Strategies: Boosting Brand Visibility and Customer Engagement · Sankore