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Sankore

Named after the University of Sankore in Timbuktu — one of the world’s oldest centres of learning. Every figure here is computed from work-level records in our own graph, never copied from a source’s summary count.

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Coverage is partial and says so. A country appears with its research output only once its works have been swept; until then the portal shows whatever the graph happens to hold for it and labels it as exactly that.

Relationship Marketing and Customer Loyalty: The Moderating Effect of Relationship Duration, Strength, and Intensity

2024Journal of African BusinessJournal

10.1080/15228916.2024.2361506 Full text8 citations

Authors

4 authors across 2 institutions in 1 country.

Albert MartinsFirst author
- University of Professional Studies (GH)
Sam Kris HiltonCorresponding
- University of Cape Coast (GH)
as printed: Kris Hilton
Grace Quaye
- University of Professional Studies (GH)
Andaratu Achuliwor KhalidSenior author
- University of Professional Studies (GH)

Fields

Assignment is probabilistic — a work belongs to several fields in proportions.

Customer Service Quality and Loyaltylevel 3 · 1.00
Technology Adoption and User Behaviourlevel 3 · 1.00
Digital Marketing and Social Medialevel 3 · 0.99

Sources

Several sources describing one work is the point — it means the record rests on more than one authority.

crossrefseen September 6, 2026
2024 · Journal of African Business · 8 citations
10.1080/15228916.2024.2361506
openalexseen September 5, 2026
2024 · Journal of African Business · 8 citations
https://openalex.org/W4399293420

Relationship Marketing and Customer Loyalty: The Moderating Effect of Relationship Duration, Strength, and Intensity · Sankore