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Sankore

Named after the University of Sankore in Timbuktu — one of the world’s oldest centres of learning. Every figure here is computed from work-level records in our own graph, never copied from a source’s summary count.

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MARKETING CONCEPT AND THE POLITICAL MARKETING OF POLITICAL PARTIES DURING ELECTIONS · Sankore

MARKETING CONCEPT AND THE POLITICAL MARKETING OF POLITICAL PARTIES DURING ELECTIONS

2025Journal of Global Peace-Marketing and Communications (JGPMC)JournalOpen access

10.64415/jgpmc.v1i1.8 Full text1 citations

Authors

3 authors.

Benedict Ejikeme OdigboFirst author
- University of Calabar (NG)
as printed: Ben E. Odigbo
Joseph-Kelvin Enyam
- University of Calabar (NG)
Agwu Kalu IrohSenior author
- University of Calabar (NG)

Fields

Assignment is probabilistic — a work belongs to several fields in proportions.

Globalization and Cultural Identitylevel 3 · 0.85
Education, Sociology, Communication Studieslevel 3 · 0.84
Social Media and Politicslevel 3 · 0.81

Sources

Several sources describing one work is the point — it means the record rests on more than one authority.

openalexseen September 9, 2026
2025 · Journal of Global Peace-Marketing and Communications (JGPMC) · 1 citations
https://openalex.org/W4412620498