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Sankore

Named after the University of Sankore in Timbuktu — one of the world’s oldest centres of learning. Every figure here is computed from work-level records in our own graph, never copied from a source’s summary count.

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Coverage is partial and says so. A country appears with its research output only once its works have been swept; until then the portal shows whatever the graph happens to hold for it and labels it as exactly that.

Driving Consumer Choices: The Influence of Pidgin Language in Pepsi Advertising

2024International Journal of Innovative Science and Research Technology (IJISRT)JournalOpen access

10.38124/ijisrt/ijisrt24aug606 Full text1 citations

Authors

4 authors.

Nogzi O. OsuekeFirst author
- Bowen University (NG)
Awokson P. Kuyet
- Bowen University (NG)
Olayinka Ogundoyin
- Bowen University (NG)
as printed: Olayinka S. Ogundoyin
Adedeji O. ChristianahSenior author
- Bowen University (NG)

Fields

Assignment is probabilistic — a work belongs to several fields in proportions.

Digital Communication and Languagelevel 3 · 0.94

Sources

Several sources describing one work is the point — it means the record rests on more than one authority.

openalexseen September 9, 2026
2024 · International Journal of Innovative Science and Research Technology (IJISRT) · 1 citations
https://openalex.org/W4402135808

Driving Consumer Choices: The Influence of Pidgin Language in Pepsi Advertising · Sankore