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Sankore

Named after the University of Sankore in Timbuktu — one of the world’s oldest centres of learning. Every figure here is computed from work-level records in our own graph, never copied from a source’s summary count.

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Coverage is partial and says so. A country appears with its research output only once its works have been swept; until then the portal shows whatever the graph happens to hold for it and labels it as exactly that.

Moderating Role of Marketing Audit on the Effect of Strategic Marketing Planning on Organisational Performance of Selected Quoted Consumer Goods Manufacturing Companies in Lagos

2023Journal of Strategic ManagementJournalOpen access

10.47672/jsm.1495 Full text1 citations

Authors

3 authors.

Alhassan SeiduFirst author
- Babcock University (NG)
as printed: A.J. Seidu
B. H. Akinlabi
- Babcock University (NG)
as printed: Akinlabi, B.H. Akinlabi, B.H.
Grace MakindeSenior author
- Babcock University (NG)
as printed: O.G. Makinde

Fields

Assignment is probabilistic — a work belongs to several fields in proportions.

Marketing and Advertising Strategieslevel 3 · 0.86
Business Strategies and Management Researchlevel 3 · 0.76
Securities Regulation and Market Practiceslevel 3 · 0.74

Sources

Several sources describing one work is the point — it means the record rests on more than one authority.

openalexseen September 9, 2026
2023 · Journal of Strategic Management · 1 citations
https://openalex.org/W4380371908

Moderating Role of Marketing Audit on the Effect of Strategic Marketing Planning on Organisational Performance of Selected Quoted Consumer Goods Manufacturing Companies in Lagos · Sankore