Effect of Aaker’s Model of Brand Personality on Customer Choice of Branded E-Retailing Outfits.
2022TIJAB (The International Journal of Applied Business)JournalOpen access
10.20473/tijab.v6.i2.2022.37447Full text1 citations
2022TIJAB (The International Journal of Applied Business)JournalOpen access
10.20473/tijab.v6.i2.2022.37447Full text1 citations
4 authors.
as printed: Ayodele Christopher Oniku
as printed: Olushola Solomon Akeke
Assignment is probabilistic — a work belongs to several fields in proportions.
Several sources describing one work is the point — it means the record rests on more than one authority.
2022 · TIJAB (The International Journal of Applied Business) · 1 citations
https://openalex.org/W4310137288