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Sankore

Named after the University of Sankore in Timbuktu — one of the world’s oldest centres of learning. Every figure here is computed from work-level records in our own graph, never copied from a source’s summary count.

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Coverage is partial and says so. A country appears with its research output only once its works have been swept; until then the portal shows whatever the graph happens to hold for it and labels it as exactly that.

Market orientation and organizational performance in telecommunication: The moderating role of strategic marketing

2024Innovative MarketingJournalOpen access

10.21511/im.20(3).2024.13 Full text1 citations

Authors

4 authors across 2 institutions in 2 countries.

Rereloluwa Deborah AkintolaFirst author
- Redeemer's University (NG)
Ogheneochuko Salome Ighomereho
- Redeemer's University (NG)
as printed: Salome O. Ighomereho
Taofeek Sola Afolabi
- Redeemer's University (NG)
Omoshalewa Maryam FetugaSenior author
- Redeemer's University (NG)
as printed: Omoshalewa Maryam Ajayi

Fields

Assignment is probabilistic — a work belongs to several fields in proportions.

Digital Marketing and Social Medialevel 3 · 0.98
Technology Adoption and User Behaviourlevel 3 · 0.96
Marketing and Advertising Strategieslevel 3 · 0.93

Sources

Several sources describing one work is the point — it means the record rests on more than one authority.

openalexseen September 9, 2026
2024 · Innovative Marketing · 1 citations
https://openalex.org/W4401706819

Market orientation and organizational performance in telecommunication: The moderating role of strategic marketing · Sankore