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Sankore

Named after the University of Sankore in Timbuktu — one of the world’s oldest centres of learning. Every figure here is computed from work-level records in our own graph, never copied from a source’s summary count.

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Coverage is partial and says so. A country appears with its research output only once its works have been swept; until then the portal shows whatever the graph happens to hold for it and labels it as exactly that.

Brand Association and Sales Growth: A Study of Nigeria the Flour Milling Industry

2022International Journal of Entrepreneurial ResearchJournalOpen access

10.31580/ijer.v4i3.2045 Full text2 citations

Authors

4 authors across 3 institutions in 1 country.

Itunuoluwa AdeoyeFirst author
- Elizade University (NG)
Ayodele O.E
- Caleb University (NG)
Adesuyi I.O
- Lead City University (NG)
Ayo M.FSenior author
- Lead City University (NG)

Fields

Assignment is probabilistic — a work belongs to several fields in proportions.

Consumer Behavior in Brand Consumption and Identificationlevel 3 · 1.00
Digital Marketing and Social Medialevel 3 · 0.99
Marketing and Advertising Strategieslevel 3 · 0.99

Sources

Several sources describing one work is the point — it means the record rests on more than one authority.

openalexseen September 9, 2026
2022 · International Journal of Entrepreneurial Research · 2 citations
https://openalex.org/W4206397074

Brand Association and Sales Growth: A Study of Nigeria the Flour Milling Industry · Sankore