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Sankore

Named after the University of Sankore in Timbuktu — one of the world’s oldest centres of learning. Every figure here is computed from work-level records in our own graph, never copied from a source’s summary count.

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Coverage is partial and says so. A country appears with its research output only once its works have been swept; until then the portal shows whatever the graph happens to hold for it and labels it as exactly that.

The Interplay of Digital Marketing Dimensions and Customer’s Patronage of Fast Food Industries in Akwa Ibom State, Nigeria

2023European Journal of Business and Innovation ResearchJournalOpen access

10.37745/ejbir.2013/vol11n37097 Full text3 citations

Authors

3 authors.

Aniebiet EtukFirst author
- Akwa Ibom State University (NG)
Aniebiet EtukFirst author
- Akwa Ibom State University (NG)
Unyime Emmanuel UdondeSenior author
- Akwa Ibom State University (NG)

Fields

Assignment is probabilistic — a work belongs to several fields in proportions.

Digital Marketing and Social Medialevel 3 · 0.99
Marketing and Advertising Strategieslevel 3 · 0.94
Consumer Behavior in Brand Consumption and Identificationlevel 3 · 0.93

Sources

Several sources describing one work is the point — it means the record rests on more than one authority.

openalexseen September 9, 2026
2023 · European Journal of Business and Innovation Research · 3 citations
https://openalex.org/W4381886096

The Interplay of Digital Marketing Dimensions and Customer’s Patronage of Fast Food Industries in Akwa Ibom State, Nigeria · Sankore