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Sankore

Named after the University of Sankore in Timbuktu — one of the world’s oldest centres of learning. Every figure here is computed from work-level records in our own graph, never copied from a source’s summary count.

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Social media influencers and Muslim consumer engagement in Nigeria’s digital marketplace: insights from the COBRA framework

2026Journal of Islamic marketingJournal

10.1108/jima-06-2025-0377 Full text1 citations

Authors

1 authors.

Joy Eghonghon AkahomeFirst authorCorresponding
- Federal University Otuoke (NG)

Fields

Assignment is probabilistic — a work belongs to several fields in proportions.

Media, Religion, Digital Communicationlevel 3 · 0.27
Halal products and consumer behaviorlevel 3 · 0.25
Digital Marketing and Social Medialevel 3 · 0.09

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Several sources describing one work is the point — it means the record rests on more than one authority.

openalexseen September 9, 2026
2026 · Journal of Islamic marketing · 1 citations
https://openalex.org/W7134987966

Social media influencers and Muslim consumer engagement in Nigeria’s digital marketplace: insights from the COBRA framework · Sankore