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Sankore

Named after the University of Sankore in Timbuktu — one of the world’s oldest centres of learning. Every figure here is computed from work-level records in our own graph, never copied from a source’s summary count.

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Coverage is partial and says so. A country appears with its research output only once its works have been swept; until then the portal shows whatever the graph happens to hold for it and labels it as exactly that.

Technology adoption and social media marketing performance of small and medium enterprises

2025Annals of Management and Organization ResearchJournalOpen access

10.35912/amor.v7i1.3369 Full text1 citations

Authors

5 authors across 2 institutions in 1 country.

Nnanna-Ohuonu OkwudiriFirst author
- Abia State University (NG)
Peter Sunday Oliseh
- Nnamdi Azikiwe University (NG)
Victoria Kenechukwu Anagwu
- Nnamdi Azikiwe University (NG)
Christian Chidi Nwanya
- Nnamdi Azikiwe University (NG)
Chinedumathew ChukwuSenior author
- Nnamdi Azikiwe University (NG)

Fields

Assignment is probabilistic — a work belongs to several fields in proportions.

Digital Marketing and Social Medialevel 3 · 0.78
Technology Adoption and User Behaviourlevel 3 · 0.78
Organizational and Employee Performancelevel 3 · 0.72

Sources

Several sources describing one work is the point — it means the record rests on more than one authority.

openalexseen September 9, 2026
2025 · Annals of Management and Organization Research · 1 citations
https://openalex.org/W4414971431

Technology adoption and social media marketing performance of small and medium enterprises · Sankore