Team Identification, Emotional Attachment, Sports Team Brand Equity, and Purchase Intentions: Evidence from Football Fans in an Emerging Market
2026Journal of African BusinessJournal
10.1080/15228916.2026.2696168Full text0 citations
2026Journal of African BusinessJournal
10.1080/15228916.2026.2696168Full text0 citations
2 authors across 2 institutions in 2 countries.
as printed: John Paul Basewe Kosiba
Assignment is probabilistic — a work belongs to several fields in proportions.
Several sources describing one work is the point — it means the record rests on more than one authority.
2026 · Journal of African Business · 0 citations
https://openalex.org/W7168018989