Actor’s personality traits and value co-creation (VCC) – evidence from the service sector
2026Journal of Services MarketingJournal
10.1108/jsm-12-2024-0617Full text0 citations
2026Journal of Services MarketingJournal
10.1108/jsm-12-2024-0617Full text0 citations
2 authors across 2 institutions in 1 country.
Assignment is probabilistic — a work belongs to several fields in proportions.
Several sources describing one work is the point — it means the record rests on more than one authority.
2026 · Journal of Services Marketing · 0 citations
https://openalex.org/W7139000815