The Influence of Social Presence on Customer Loyalty in Emerging Market Retail Industry: The Mediating Role of Trust
2023Journal of African BusinessJournal
10.1080/15228916.2023.2171023Full text15 citations
2023Journal of African BusinessJournal
10.1080/15228916.2023.2171023Full text15 citations
2 authors across 2 institutions in 2 countries.
as printed: Ebenezer Afrifa-Yamoah
Assignment is probabilistic — a work belongs to several fields in proportions.
Several sources describing one work is the point — it means the record rests on more than one authority.
2023 · Journal of African Business · 15 citations
https://openalex.org/W4318480672