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Sankore

Named after the University of Sankore in Timbuktu — one of the world’s oldest centres of learning. Every figure here is computed from work-level records in our own graph, never copied from a source’s summary count.

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Coverage is partial and says so. A country appears with its research output only once its works have been swept; until then the portal shows whatever the graph happens to hold for it and labels it as exactly that.

Influencer attractiveness, parasocial relationship formation and follower purchase intention: a serial mediating effect

2026International Journal of Electronic Marketing and RetailingJournal

10.1504/ijemr.2026.151736 Full text0 citations

Authors

1 authors.

Sheena Lovia BoatengFirst authorCorresponding
- University of Ghana (GH)

Fields

Assignment is probabilistic — a work belongs to several fields in proportions.

Media Influence and Healthlevel 3 · 0.29
Digital Marketing and Social Medialevel 3 · 0.24
Consumer Behavior in Brand Consumption and Identificationlevel 3 · 0.15

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Several sources describing one work is the point — it means the record rests on more than one authority.

openalexseen September 5, 2026
2026 · International Journal of Electronic Marketing and Retailing · 0 citations
https://openalex.org/W7130509102

Influencer attractiveness, parasocial relationship formation and follower purchase intention: a serial mediating effect · Sankore