Internet of Things in Marketing: The Customer Experience

2024BENTHAM SCIENCE PUBLISHERS eBooksBook Chapter

Authors

4 authors across 4 institutions in 3 countries.

Assignment is probabilistic — a work belongs to several fields in proportions.

Several sources describing one work is the point — it means the record rests on more than one authority.

openalexseen September 5, 2026
2024 · BENTHAM SCIENCE PUBLISHERS eBooks · 0 citations
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