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Sankore

Named after the University of Sankore in Timbuktu — one of the world’s oldest centres of learning. Every figure here is computed from work-level records in our own graph, never copied from a source’s summary count.

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Coverage is partial and says so. A country appears with its research output only once its works have been swept; until then the portal shows whatever the graph happens to hold for it and labels it as exactly that.

Analysing the Mediating Effect of Social Media on Online Shopping Using Partial Least Square

2022Online Journal of Communication and Media TechnologiesJournalOpen access

10.30935/ojcmt/11907 Full text7 citations

Authors

4 authors across 3 institutions in 2 countries.

Qaribu Yahaya NasidiFirst authorCorresponding
- Ahmadu Bello University (NG)
Muhamad Fazil Ahmad
Jamilu Abdulkadir
- Ahmadu Bello University (NG)
Murtala GarbaSenior author
- Abubakar Tafawa Balewa University (NG)

Fields

Assignment is probabilistic — a work belongs to several fields in proportions.

Digital Marketing and Social Medialevel 3 · 1.00
Technology Adoption and User Behaviourlevel 3 · 0.99
Consumer Retail Behavior Studieslevel 3 · 0.96

Sources

Several sources describing one work is the point — it means the record rests on more than one authority.

openalexseen September 9, 2026
2022 · Online Journal of Communication and Media Technologies · 7 citations
https://openalex.org/W4221047652

Analysing the Mediating Effect of Social Media on Online Shopping Using Partial Least Square · Sankore