Countries
Institutions
Fields
Rankings
Compare

Search institutions, scholars, countries and publications

Sankore

Named after the University of Sankore in Timbuktu — one of the world’s oldest centres of learning. Every figure here is computed from work-level records in our own graph, never copied from a source’s summary count.

Built from

OpenAlex — works, authorships, subject classification
ROR — institutional identity
ORCID — researcher identity
Crossref — publisher confirmation

Browse

Countries
Institutions
Fields
Rankings
What we cover

Coverage is partial and says so. A country appears with its research output only once its works have been swept; until then the portal shows whatever the graph happens to hold for it and labels it as exactly that.

The Evolution of Digital Advertising in Africa: Emerging Trends, Key Challenges, and Business Opportunities

2024International Journal of Multidisciplinary Research and Growth EvaluationJournalOpen access

10.54660/.ijmrge.2024.5.1.1595-1608 Full text5 citations

Authors

2 authors across 2 institutions in 2 countries.

Abiola Ebunoluwa OnalajaFirst author
Bisayo Oluwatosin OtokitiSenior author
- Kwara State University (NG)

Fields

Assignment is probabilistic — a work belongs to several fields in proportions.

FinTech, Crowdfunding, Digital Financelevel 3 · 0.94

Sources

Several sources describing one work is the point — it means the record rests on more than one authority.

openalexseen September 9, 2026
2024 · International Journal of Multidisciplinary Research and Growth Evaluation · 5 citations
https://openalex.org/W4409080138

The Evolution of Digital Advertising in Africa: Emerging Trends, Key Challenges, and Business Opportunities · Sankore