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Sankore

Named after the University of Sankore in Timbuktu — one of the world’s oldest centres of learning. Every figure here is computed from work-level records in our own graph, never copied from a source’s summary count.

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Coverage is partial and says so. A country appears with its research output only once its works have been swept; until then the portal shows whatever the graph happens to hold for it and labels it as exactly that.

The impact of online advertisements on the purchasing habits of Nigerian University Students: A Case Study of Adekunle Ajasin University Akungba Akoko, Ondo State

2024World Journal of Advanced Research and ReviewsJournalOpen access

10.30574/wjarr.2024.23.1.1998 Full text1 citations

Authors

4 authors across 4 institutions in 2 countries.

David Opeyemi AdebayoFirst authorCorresponding
- Adekunle Ajasin University (NG)
Gideon Kwame Asumadu-Boateng
- Ghana Institute of Languages (GH)
- University of Ghana (GH)
Chijioke Onuchukwu
- University of Benin (NG)
Nweze Gift IfeyinwaSenior author

Fields

Assignment is probabilistic — a work belongs to several fields in proportions.

Digital Marketing and Social Medialevel 3 · 0.93
Marketing and Advertising Strategieslevel 3 · 0.92

Sources

Several sources describing one work is the point — it means the record rests on more than one authority.

openalexseen September 9, 2026
2024 · World Journal of Advanced Research and Reviews · 1 citations
https://openalex.org/W4400592143

The impact of online advertisements on the purchasing habits of Nigerian University Students: A Case Study of Adekunle Ajasin University Akungba Akoko, Ondo State · Sankore