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Sankore

Named after the University of Sankore in Timbuktu — one of the world’s oldest centres of learning. Every figure here is computed from work-level records in our own graph, never copied from a source’s summary count.

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Coverage is partial and says so. A country appears with its research output only once its works have been swept; until then the portal shows whatever the graph happens to hold for it and labels it as exactly that.

Application of social media marketing in entrepreneurship: a bibliometric analysis

2024International Journal of Bibliometrics in Business and ManagementJournalOpen access

10.1504/ijbbm.2024.139011 Full text1 citations

Authors

3 authors across 2 institutions in 2 countries.

Pragati SinghFirst author
Anu Singh Lather
- University of Applied Management (GH)
Amit MookerjeeSenior author

Fields

Assignment is probabilistic — a work belongs to several fields in proportions.

Digital Marketing and Social Medialevel 3 · 0.96

Sources

Several sources describing one work is the point — it means the record rests on more than one authority.

openalexseen September 5, 2026
2024 · International Journal of Bibliometrics in Business and Management · 1 citations
https://openalex.org/W4399461769

Application of social media marketing in entrepreneurship: a bibliometric analysis · Sankore