Value Capture and Beneficiary Stakeholders of the Next Generation of Supermarkets Marketing
2022Palgrave studies of marketing in emerging economiesBook Chapter
10.1007/978-3-031-11661-2_7Full text1 citations
2022Palgrave studies of marketing in emerging economiesBook Chapter
10.1007/978-3-031-11661-2_7Full text1 citations
2 authors across 2 institutions in 2 countries.
Assignment is probabilistic — a work belongs to several fields in proportions.
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2022 · Palgrave studies of marketing in emerging economies · 1 citations
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