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Sankore

Named after the University of Sankore in Timbuktu — one of the world’s oldest centres of learning. Every figure here is computed from work-level records in our own graph, never copied from a source’s summary count.

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Assessing the Impact of Marketing Mix and Halal Awareness on Consumer Purchase Behavior: A Case in Indonesia

2024Halal Tourism and PilgrimageJournalOpen access

10.58968/htp.v4i1.567 Full text2 citations

Authors

3 authors across 2 institutions in 2 countries.

Syafina Fauziyah AiniFirst author
- Islamic University College (GH)
Nur Hendrsato
- Islamic University College (GH)
Abdullah HaidarSenior author

Fields

Assignment is probabilistic — a work belongs to several fields in proportions.

Halal products and consumer behaviorlevel 3 · 1.00
Islamic Finance and Banking Studieslevel 3 · 0.99
Consumer Behavior and Marketing Influencelevel 3 · 0.99

Sources

Several sources describing one work is the point — it means the record rests on more than one authority.

openalexseen September 5, 2026
2024 · Halal Tourism and Pilgrimage · 2 citations
https://openalex.org/W4405603328

Assessing the Impact of Marketing Mix and Halal Awareness on Consumer Purchase Behavior: A Case in Indonesia · Sankore