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Sankore

Named after the University of Sankore in Timbuktu — one of the world’s oldest centres of learning. Every figure here is computed from work-level records in our own graph, never copied from a source’s summary count.

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Coverage is partial and says so. A country appears with its research output only once its works have been swept; until then the portal shows whatever the graph happens to hold for it and labels it as exactly that.

Digital content marketing consumption motives in the age of social media: an investigation of relational and monetary outcomes

2023Aslib Journal of Information ManagementJournal

10.1108/ajim-07-2022-0347 Full text16 citations

Authors

2 authors across 2 institutions in 2 countries.

Ernest Emeka IzogoFirst author
- Ebonyi State University (NG)
Mercy MpinganjiraSenior author
- University of Johannesburg (ZA)

Fields

Assignment is probabilistic — a work belongs to several fields in proportions.

Digital Marketing and Social Medialevel 3 · 1.00
Consumer Behavior in Brand Consumption and Identificationlevel 3 · 1.00
Customer Service Quality and Loyaltylevel 3 · 0.99

Sources

Several sources describing one work is the point — it means the record rests on more than one authority.

openalexseen September 9, 2026
2023 · Aslib Journal of Information Management · 16 citations
https://openalex.org/W4318590162

Digital content marketing consumption motives in the age of social media: an investigation of relational and monetary outcomes · Sankore