Contemporary Retail Marketing in Emerging Economies
2022Palgrave studies of marketing in emerging economiesBook
10.1007/978-3-031-11661-2Full text6 citations
2022Palgrave studies of marketing in emerging economiesBook
10.1007/978-3-031-11661-2Full text6 citations
2 authors across 2 institutions in 2 countries.
Assignment is probabilistic — a work belongs to several fields in proportions.
Several sources describing one work is the point — it means the record rests on more than one authority.
2022 · Palgrave studies of marketing in emerging economies · 6 citations
https://openalex.org/W4312733813