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Sankore

Named after the University of Sankore in Timbuktu — one of the world’s oldest centres of learning. Every figure here is computed from work-level records in our own graph, never copied from a source’s summary count.

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Coverage is partial and says so. A country appears with its research output only once its works have been swept; until then the portal shows whatever the graph happens to hold for it and labels it as exactly that.

Why Do People Generate Toxic Speech Toward Woke Advertising? The Role of Persuasion Knowledge and Cognitive Dissonance

2024Journal of Current Issues & Research in AdvertisingJournal

10.1080/10641734.2024.2328576 Full text11 citations

Authors

2 authors across 3 institutions in 2 countries.

Yang FengFirst author
- African University College of Communications (GH)
Hyehyun Julia KimSenior authorCorresponding

Fields

Assignment is probabilistic — a work belongs to several fields in proportions.

Hate Speech and Cyberbullying Detectionlevel 3 · 1.00
Discourse Analysis in Language Studieslevel 3 · 0.99
Digital Communication and Languagelevel 3 · 0.98

Sources

Several sources describing one work is the point — it means the record rests on more than one authority.

openalexseen September 5, 2026
2024 · Journal of Current Issues & Research in Advertising · 11 citations
https://openalex.org/W4394582043

Why Do People Generate Toxic Speech Toward Woke Advertising? The Role of Persuasion Knowledge and Cognitive Dissonance · Sankore